of the Urals

Russian Journal of Agricultural Research

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for Affairs of the Press, Television and Radio Broadcasting and Mass Communication Media.
Registration certificate: PI number 77-12831 on May 31, 2002
Subscription index in catalog «Russian Press» - 16356
ISSN 1997 - 4868 (Print)

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Journal is included in the list of VAK (from 25.09.2017), No. 291

ISSN 2307-0005 (Online)
Key title: Agrarnyj vestnik Urala (Online)
Abbreviated key title: Agrar. vestn. Urala (Online)

Аграрный вестник Урала № 10 (128) 2014


Сёмин А.Н. доктор экономических наук Уральский государственный аграрный университет

Петров Е. А. аспирант Уральский государственный экономический университет



 There are many directions of development of production of dairy products, which are influenced by various factors. Two areas are the key: inertial and innovation. Inertial development is a process involving the economic slowdown, accompanied by crisis phenomena connected with price growth, inflation, and unemployment. Innovative development is associated with economic growth, increase of efficiency of functioning of the system, advanced production and improves the quality of life of the population. A comprehensive assessment of factors that affect the efficiency of production of dairy products, allows choosing the most effective strategy for maintaining competitiveness. In modern conditions of optimization of the directions of improving the use of resources, technological processes do not solve completely the problem of production efficiency. It is also important issues related to the sale of their products. Currently, there is a reduction in the implementation of milk in the dairy factories due to the low purchase price. Large producers is much more difficult to maneuver in the issues of sales due to larger volumes, especially because milk is a perishable product and its implementation demands high sanitary standards, also before the sale is required primary processing and cooling of milk. According to foreign experts, the competitiveness of products on 70–80 % depends on its quality. Currently, the Russian buyer in the first place pays attention to the price, and then on the quality of the milk. Many Russian dairy factories buy milk of low quality because of limited supply. The experience of Western European countries suggests that promising form of organization of milk producers are innovation and cooperation in the production, processing, storage and marketing, where 75–80 % of commodity output market through cooperative associations.


innovations, milk, dairy, Ural region, technologies


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